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Integrated Marketing Manager - ABA Remote (USA) $75,000–$80,000 Position Overview We are seeking a creative, hands-on Integrated Marketing Manager to join a growing, multi-state healthcare organization. This role is responsible for planning and executing integrated marketing campaigns, managing content and social initiatives, coordinating creative resources, and using data and analytics to improve marketing performance across multiple markets. The ideal candidate combines creativity with strong project management and analytical skills and is comfortable taking ownership of campaigns from concept through execution and performance analysis. Key Responsibilities Plan and execute integrated marketing campaigns across digital and traditional channels. Manage campaigns from initial concept through launch and performance analysis. Create and maintain marketing, campaign, social media, and content calendars. Support and expand social media and content marketing initiatives. Develop creative campaign concepts and coordinate production with designers and external resources. Manage project timelines, deliverables, vendors, and internal stakeholders. Build and optimize email marketing campaigns and automated nurture journeys. Support regional and location-specific marketing initiatives based on business needs and market demand. Maintain brand consistency across marketing materials and channels. Support website updates, organic content, and reputation management initiatives. Track leads, engagement, conversions, and other key marketing performance metrics. Analyze campaign results and recommend opportunities for optimization. Help develop scalable marketing processes and workflows.
Work setup: Remote