
Growth & Funnel Marketing Manager · $100K–$150K About the Role You'll own the engine that turns paid-ad leads into closed deals. The ad spend is bringing people in — what's missing is the system that works them: the CRM, the tracking, and the retargeting and nurture flows that chase every lead who didn't convert the first time until they come back and close. This is a build-from-the-ground-up role for someone who sees a messy pipeline and gets excited to architect the fix. You won't be inheriting a playbook — you'll be writing it. Key Responsibilities System & CRM Build Design and build the CRM and lead-management system from the ground up Set up tracking so every lead source, cost, and conversion is measurable Own the tech stack and automation that keeps the funnel running Retargeting & Nurture Build retargeting campaigns that win back leads who didn't convert the first time Set up nurture sequences (email, SMS, retargeting ads) that keep leads warm until they close Cut drop-off at every stage and pull cold leads back into the pipeline Growth & Innovation Test, measure, and improve conversion continuously Bring new ideas to how leads are captured, worked, and won back Improve cost-per-acquisition and lead-to-deal rates over time Qualifications Proven experience building marketing/sales funnels and CRM systems Strong grasp of retargeting, paid-lead conversion, and marketing automation A builder's mindset — comfortable creating systems from scratch, not just running existing ones Interested? Send your resume to: (contact details on the original listing)
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