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Position Overview:An established multichannel retailer is seeking an experienced Private Label Product Development Manager to lead the strategy, development, launch, and growth of its private label product portfolio. This is a highly visible, entrepreneurial role responsible for identifying market opportunities, developing new products, managing a large SKU portfolio, and driving products from concept through commercialization across e-commerce, marketplace, and retail channels. The ideal candidate has a proven track record of private label and e-commerce success, takes a highly proactive approach to product development, stays ahead of market and technology trends, continuously analyzes competitors and category opportunities, and presents data-driven product recommendations to leadership supported by sales, margin, and market analysis. Responsibilities:Own and execute the private label product roadmap, identifying new product opportunities, category expansions, and assortment optimization strategiesConduct ongoing competitive and category analysis to identify market gaps, emerging trends, and opportunities to outperform competing private label programsMonitor industry trends, manufacturer roadmaps, and upcoming product launches to proactively develop complementary products ahead of market demandDevelop and present data-backed product proposals to leadership, including market analysis, revenue forecasts, margin opportunities, competitive positioning, and investment recommendationsPartner with overseas sourcing teams, suppliers, and manufacturing partners to manage sourcing, samples, timelines, production, and product costingCoordinate with merchandising and leadership teams regarding pricing strategies, minimum order quantities, tooling investments, and final product approvalsManage the product development lifecycle across a large portfolio of SKUs, including new launches, product enhancements, refreshes, and line extensionsMonitor development timelines, identify risks, and ensure products are launched on schedule and within budgetOversee packaging, labeling, compliance requirements, certifications, product graphics, and overall brand consistencyManage product content development, including specifications, product copy, imagery direction, and marketplace assetsPartner with marketing, merchandising, and digital teams to successfully launch products across e-commerce, retail, and marketplace channelsLeverage e-commerce performance data, customer feedback, reviews, and marketplace insights to drive product decisions and portfolio growthTrack product performance, including sales, profitability, margins, customer reviews, returns, and overall portfolio healthRecommend assortment additions, enhancements, pricing adjustments, and product discontinuations based on performance metrics and market demandProvide regular reporting, analysis, and strategic recommendations to senior leadershipQualifications:5+ years of experience in private label product development, product management, merchandising, or related fieldsDemonstrated success developing, launching, and growing private label products within e-commerce, marketplace, and retail environmentsProven ability to bring products from concept through commercialization while driving revenue and margin growthExperience working with overseas sourcing teams, manufacturers, and supplier networksStrong understanding of product costing, landed costs, lead times, inventory planning, tooling investments, and supply chain dynamicsExcellent analytical and commercial acumen with the ability to evaluate category performance, competitive positioning, market trends, and financial opportunitiesProven ability to build business cases and present data-driven recommendations to executive leadershipHighly proactive, entrepreneurial, and strategic mindset with the ability to anticipate market opportunities rather than react to competitorsExperience managing packaging development, branding, compliance requirements, and product content creationStrong project management skills with the ability to manage multiple product initiatives simultaneouslyAdvanced proficiency with Microsoft Office, particularly Excel and data analysis toolsExperience within consumer electronics, photography, imaging, accessories, drone, technology, or related product categories strongly preferredCompensation & Benefits:Salary $150,000-$200,000 DOE + Bonus opportunityComprehensive benefits packageHybrid work schedule with three days onsite weeklyStandard 40-hour work weekOpportunity to drive and expand an established private label product portfolioAbout the Employer:This established multichannel retailer serves professional and consumer markets through a combination of retail, e-commerce, and marketplace channels. The company offers a broad assortment of technology, electronics, accessories, and related products while continuing to invest heavily in the expansion and innovation of its proprietary private label portfolio.
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