Senior Manager, Content and Communications

About the role

Chaloner has partnered with Congregation Emanu-El on their search for a Senior Manager, Content and Communications. ABOUT EMANU-EL Located on the edge of Central Park on Manhattan’s Upper East Side, Congregation Emanu-El, also called Temple Emanu-El, is a thriving Reform Jewish house of worship that serves more than 2,400 member households and 500+ Religious and Nursery School students, and the broader New York City community. Founded in 1845 by German Jews who invited “all who come in peace” to partake, Emanu-El is the largest Jewish prayer space in the world with seating for 2,500 people. Led by Rabbi Joshua M. Davidson, it provides spiritual, religious, educational, and cultural programming to community members of all ages. The synagogue features top-rated schools, the Stettenheim Library, the Herbert & Eileen Bernard Judaica Museum, the Streicker Outreach Center, Emanu-El Downtown, and the Temple Emanu-El Streicker Center with Judaic, cultural, and socio-political adult educational programming. ABOUT THE ROLE The Senior Manager, Content and Communications will report to the Director of Marketing and Communications with oversight from the team’s Senior Director. This position is both strategic and hands-on, with a particular focus on developing compelling written and visual content that strengthens the Temple’s voice, raises its visibility, and drives engagement across channels. The Senior Manager will be an exceptional writer and editor who can translate complex ideas, programs, events, and institutional priorities into clear, compelling and audience-centric communications. The Senior Manager will serve as a project lead, content strategist, writer, editor, and thought partner to staff across the Religious and Nursery Schools, the Center for Interfaith Dialogue, Membership, Clergy, and other departments. They will also interface with lay leaders and congregants. CORE RESPONSIBILITIES The Senior Manager will perform the following duties and responsibilities:

• Partner with the director and senior director to create and project manage the Temple’s social, email and other owned platform marketing strategies and execution.

• Serve as a primary writer and editor, developing and refining email campaigns, web copy, social media, event promotions, clergy communications, fundraising appeals, newsletters, announcements, and other print and digital content.

• Own the Temple’s email marketing strategy and execution, from audience segmentation and content development through deployment, testing, and performance analysis. * Contractor support will be available.

• Lead the Temple’s social media content strategy, developing original concepts, writing copy, producing and editing short-form video, collaborating with internal stakeholders, managing editorial calendars, and analyzing performance to continually improve engagement.

• Create, curate, and publish compelling multimedia content across email, social media, web, video, and print, including photography, short-form video, Reels, graphics, and other visual storytelling. * Contractor support will be available.

• Develop compelling newsletters, campaigns, fundraising appeals, event promotions, clergy communications, and targeted/ad hoc emails, with an emphasis on strong subject lines, storytelling, calls to action, and measurable engagement.

• Use email performance data — including open rates, click-through rates, conversions, and other engagement metrics — to continually refine content, audiences, timing, and calls to action.

• Develop content calendars and campaign concepts that connect the Temple’s programs, people, ideas, and institutional priorities to timely opportunities for engagement.

• Create audience-centric messaging and adapt content for different channels.

• Lead the Temple’s social media content strategy, developing original concepts, writing copy, producing and editing short-form video, collaborating with internal stakeholders, managing editorial calendars, and analyzing performance to continually improve engagement.

• Manage multiple projects, deadlines, stakeholders and competing priorities without compromising quality.

Requirements

• 5+ years of professional experience in marketing, communications, editorial, journalism, content marketing, or a related field; nonprofit, cultural, educational, religious, or mission-driven experience a plus.
• Exceptional writer and editor with demonstrated ability to create audience-centric messaging and adapt compelling, polished content for different channels including email, web, social media, print, and others.
• A high level of emotional intelligence to write in a range of voices and formats from warm, persuasive email campaigns and fundraising appeals to concise social copy, compelling headlines, and calendar promotions.
• Portfolio of published writing and/or content work demonstrating range, creativity, strong editorial judgment, and an ability to write for different audiences and purposes.
• Demonstrated experience developing and executing email marketing campaigns, including audience segmentation, subject-line development, calls to action, testing, deployment, and performance analysis.
• Strong understanding of content strategy, digital marketing, audience engagement, and storytelling.
• Experience creating, curating, and publishing audiovisual content as a representative of a business or institution.
• Experience managing social media content and editorial calendars across multiple platforms.
• Experience managing people on project teams, including dotted-line supervision.
• Ability to use Canva or similar image-editing software for basic graphic production.
• Ability to use simple video-editing software to create short-form video and Reels and apply captions.
• Experience with Salesforce or similar CRM/email platforms; ability to create forms, registrations, and/or targeted communications.
• Highly organized, collaborative, resourceful, and able to manage multiple priorities and deadlines.